Here's how Foursquare describes its features and benefits:
- Foursquare uses geo-location to offer users food and activity solutions "near them."
- It also uses geo-location to meet the social impulse: Foursquare lets you know if friends are nearby
- You and your friends can also 'rate and review' - we trust the opinions of those we know most
- Foursquare delivers value to users by passing through 'deals' from local businesses
- Foursquare offers incentives to users to 'be social' through gaming features like awarding 'badges' and earning the title of 'Mayor' of frequently visited locations.